What is a practical approach to find and share insights with your prospective customer?
Selling without discounting is possible although many salespeople seem to have given up on it. It requires hard work . Nothing comes easy. If it was, we were all already doing it.
B2B selling requires a new way of selling. You need to adapt the way of selling to the new way of buying. You need to work on a sales approach that does work. Focus on the Do’s and unlearn the Don’ts to transform your mindset about selling effectively B2B in this decade
An increase in stakeholders involved in purchasing decisions is in favor of the new way of selling
In the new way of selling you do not hope for your prospective customer’s dissatisfaction. Read on what new selling skills you need to be successful in the new year.
A Stop-doing list will automatically steer you in the right direction of change because you are giving something up that can be replaced with something new. Read on how a stop-doing list is also very helpful in your journey of becoming a Trusted Advisor.
Sometimes we are looking at the wrong part of a process to find improvements. In the new way of selling a focus on the opening rather than the closing part of the sales process is needed.
Feeling overwhelmed with data? Are your current added values no longer working? Are your pressured on price? Read on, it’s time to focus on the new way of selling.
Customers have changed the way they are buying. So we need to change the way we are selling. Find out what exactly needs to change to stay relevant to the buyers.
Many salespeople are waiting for a sales enablement platform to help them with insights. However, what many salespeople do not realize enough is that for two types of insights you don’t have to go to any Sales Enablement tool. Read on how you can use your own experience to find and share insights buyers are usually really keen to listen to
How do you shift customer conversations to a strategic level? There is no silver bullet, instead this requires hard work and focus on the customer’s success.
Customers are after new information they cannot find themselves and is relevant to their situation and challenges. They are hungry for insights, for new ideas that can take their business results to the next level. Leading your customer conversations with your products and services is not meeting these expectations. So, why are so many salespeople continue to talk about their products and services, persuading their supremacy versus the current supplier, without delivering any insight?
The customer’s success, is your success. It sounds like a cliche, but how do top salespeople manage to put this is great practice?
Be constantly curious about the crystal ball of your customers














