Observing sales executives’ attempts to be insightful in prospect conversations, I often see how much struggle is going on. Despite their efforts, the customer is unengaged and pushes back either by not answering the sales executives’ questions or changing the …
Many books and articles have been written (and more to come for sure) on how to leverage AI in Sales. Regardless of whether you feel AI is good for sales or us humans in general, the fact remains: It’s only …
Selling to Tourists I think I was already selling with the Buyer’s Perspective when I was a tour guide in Europe. Together with four or five colleagues, we guided youngster tourists straight out of their overnight double-decker bus into a …
Recently, I was at a networking meeting with CEOs, CSOs, and senior sales leaders who all use traditional sales approaches or methodologies. They complained that their salespeople are struggling to meet targets, which, of course, hurts their top-line growth. As …
When I visit countries, accompanying salespeople to their customers, I always ask them this question: Why do you think you will win this opportunity from the customer we are about to visit? This time, a sales executive’s answer surprised me: …
This isn’t a quote from any famous person, but I gets the attention of salespeople who want to sell more. Looking at your closing ratios, you realize that something needs to be done to earn those similar commission checks from …
Sally was staring at her pipeline, particularly at that opportunity that did not move forward. At the first meeting a few days ago, her customer contact sounded enthusiastic about what Sally shared. They agreed to call each other by the …
How would you rate your negotiation skills? What is your approach? Do you rely on your experience and wing it as it comes? Or are you consciously accessing sources to gain more knowledge on how you can improve your negotiation …
Salespeople spend 95% of their time alone, on the road, or on the floor. During the remaining 5%, they can improve through coaching by their sales manager. Although enabling coaching from a great sales manager is likely more effective than …
I am sure we all know that feeling when you are working on an opportunity that will make or break achieving your revenue target of the month. The pressure is high, and you want to close. How you approach this …
People asked me if there was one piece of advice I could give salespeople who went through the Selling with the Buyer’s Perspective training. What would that be? Is there one particular skill that needs to be improved, for example, …
If you are looking for full-blown sales negotiation tips and hints, stop looking. You won’t find them here. There is already so much written about “how to negotiate” (feel free to Google for answers) that I thought, “Let’s not do …
Best-in-class companies close 30% of qualified leads, while average companies close 20% (Spotio). High Performers do at 50% closures a lot better. How are high performers different from the rest? Understanding why B2B customers say no and how they respond to …
Sales Managers have been on a journey when it comes to coaching, and that journey has not finished. The role of sales managers is again evolving. However, only those who can move on from being superheroes and fixers (Tinkerbells) will …
Returning home from another Discover with the Buyer’s Perspective sales training, I want to share with you what I think is one of the biggest challenges we face as salespeople in our transformation to become Trusted Advisors: We are all …
Some salespeople are very creative in nudging customers to like them and be top of mind just in case their competitors drop the ball. Many companies have their own gift stores so that sales execs can leave ‘Goodies’ like calendars, …